Ralph Lauren Heritage in Hues Campaign
I developed an advertising campaign for Ralph Lauren in my Advertising Design class. The Heritage in Hues Campaign is where classic to meet color. I wanted to celebrate the vibrant emotions brought to life by Ralph Lauren’s often overlooked bright color scheme. From Sophisticated Sapphire, Motivated Mustard, Elegant Emerald, and Creative Copper, each color embodies a feeling of confidence, ambition, elegance, and imagination. The campaign captures the transformative power of wearing Ralph Lauren, showing how timeless style and bold color can come together to inspire a well-lived life. It is not just about clothes; it is about the way they make you feel.